ORIGEM E VALOR DO DESIGN GRÁFICO

Abstract

This article exposes everything that makes up the construction of good design,
everything present in the visual composition directed to communication, passing through
historical concepts, such as William Morris and the artisan movement, the creation of the
term "designer", the in-depth studies of visual communication coined by the Staatliches
Bauhaus (Bauhaus School of Arts and Crafts), to contemporary thinkers who develop the
aspects that build communication within advertising and current society